Founded in 2014 as Girls Rock Charlotte, We Rock Charlotte began as a transformative one-week summer camp that empowered young girls to find their voices through music. Co-founders Kelly Finley (she/her) and Krystle Baller (they/them) shared a vision of creating a space where creativity, confidence, and self-expression could thrive. As the camp grew in popularity, it became clear that its mission needed to expand to reflect the diversity of the Charlotte community and the evolving conversations around gender identity and inclusivity.

 

In 2022, Girls Rock Charlotte rebranded as We Rock Charlotte, marking a significant step in its journey. The name change represented a commitment to serving individuals of all genders, including women, girls, and gender-diverse people, while maintaining the core values of equity and empowerment.

 

Over the past decade, We Rock Charlotte has evolved into a year-round hub for creativity, social justice, and community engagement. By integrating music, film, and art, the organization amplifies underrepresented voices, fosters collaboration, and encourages self-expression.